Appraising The Effect Of Commercial News On Journalism Profession In Nigeria (A Case Study Of Nta Ile-Ife And Orisun F.M Ile-Ife)

APPRAISING THE EFFECT OF COMMERCIAL NEWS ON JOURNALISM PROFESSION IN NIGERIA  (A CASE STUDY OF NTA ILE-IFE AND ORISUN F.M ILE-IFE)

TABLE OF CONTENT

CHAPTER ONE

INTRODUCTION

1.1      Background of the study

1.2      Statement of research problem

1.3      Objective of the Study

1.4      Research Questions

1.5      Significance of the Study

1.6      Hypothesis

1.7      Definition of Terms

1.8      Assumptions

1.9      Limitation of the study

References.

CHAPTER TWO

LITERATURE REVIEW

2.1      Introduction

2.2      Sources of literature

2.3      Contemporary mass media theories related to effects of Billboard Advertising

2.4      Historical Development of Advertising

2.5      Billboard Messages

2.6      Society’s Uses and Attitude to Advertising

2.7      The Advertising Media

2.8      Media Selection

2.9      Summary

References.

CHAPTER THREE

RESEARCH METHODOLOGY

3.1      Population of Study

3.2      Sampling Procedure

3.3      Sample size

3.4      Measuring Instrument

3.5      Data Collection

3.6      Data Analysis

3.7      Expected Results

References.

CHAPTER FOUR

DATA ANALYSIS AND RESULTS

4.1      Introduction of Data Analysis

4.2      Analysis of Hypothesis

4.3      Discussion

CHAPTER FIVE

SUMMARY OF FINDINGS, RECOMMENDATION, CONCLUSION

5.1      Summary and Recommendation

5.2      Recommendation

BIBLIOGRAPHY

APPENDIX.