Magazine readership attitude of student under graduates (a case study of institute of management and technology, enugu).

MAGAZINE READERSHIP ATTITUDE OF STUDENT UNDER GRADUATES (A CASE STUDY OF INSTITUTE OF MANAGEMENT AND TECHNOLOGY, ENUGU).

ABSTRACT

This research work was carried out to ascertain the magazine readership attitude of student’s undergraduates.

To do this, the research formulates some research questions and also mapped out some objectives.  The study was based on students of the Institute of Management and Technology, Enugu.  A sample of respondents was sampled with a designed questionnaire.

CHAPTER ONE

INTRODUCTION:

1.1     Background of study                                                               1 – 6

1.2(a) statement of research problem                                                                   6 – 7

1.2(b) statement of research problem                                                7 – 6

• Objectives of the study                     8 – 9
• Signification of the study                           9
• Research questions                            9 – 10
• Definition of terms                             10 – 14
• Limitation of the study             14

CHAPTER TWO

LITERATURE REVIEW

• Source of literature              15
• Introduction                        15
• Theoretical framework                     16 – 23

CHAPTER THREE

METHODOLOGY

• Research methodology           24
• Research design                            25
• Area of study 26
• Population                                                                                         26 – 27
• Sample size                                                                                        27
• Sampling technique                                                                  27 – 28
• Instrument for data collection                                                            28
• Administration of the questionnaire                                                  28 – 29
• Method of data analysis                                                           29

References                                                                                            30

CHAPTER FOUR

• Data presentation and analysis                                   31 – 39
• Discussions and findings                                                                    39 – 45

CHAPTER FIVE

5.1  Conclusion and recommendation                                               46 – 49

References                                                                                          50 – 51

Bibliography                                                                                      52 – 53

Questionnaire

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